2 out of 3 wants more virtual tour
virtual tour helps double interest into business listing
Among people surveyed, 67% want more business listings to have virtual tours. Of the remainder, 26% were indifferent, and 7% stated that more virtual tours were unnecessary. Recent study has shown that Matterport tours are 40% more engaging amongst millennials.
Those who view a listing with a virtual tour are twice as likely to be interested in visiting a business or booking a reservation. Among 18-34 year-olds, prospects are 130% more likely to visit and/or book based on a tour. Moreover, a 3D virtual tour using Matterport technology helps more than double interest in business listings.